Build4People is thrilled to announce the release of the 10th and concluding video of its online exhibition Cambodia’s Green Pioneers. The current video clip is a compilation of the previously introduced nine pioneers, summarising key statements and providing condensed visual impressions from the various clips.
Through the Build4People Online Exhibition „Cambodia’s Green Pioneers“, the Build4People project employed the power of video storytelling for the first time as part of a social marketing campaign.
The key aim of this campaign was to showcase positive role models of environmentally friendly behaviour and sustainable entrepreneurship in Cambodia, a country which has achieved considerable economic progress in recent time. However, this also went along with increasing environmental degradation impacting the quality of life for many residents.
During the selection process, we placed great importance on presenting a diverse mix of gender, age and various approaches to sustainability.
The Build4People project would like to take the opportunity to express its deep gratitude to the team at Impact Hub Phnom Penh who provided outstanding support in identifying green pioneers, filming the videos, and producing the clips.
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